Toronto/CNW: To celebrate the 40th anniversary of the first-ever Happy Meal, McDonald’s is launching the limited-edition Surprise Happy Meal with some of its most popular Happy Meal toys from the last four decades.
The Surprise Happy Meal will be available in more than 90 countries around the world and at participating McDonald’s restaurants in Canada for a limited time beginning Thursday, November 7 through Sunday, November 10, while supplies last.
For a very limited time, Canadian families can collect one of the 15 iconic toys (10 iconic toys in Quebec) in the Surprise Happy Meal, including:
Cowboy McNugget* (McDonald’s): 1988
Fireman McNugget* (McDonald’s): 1988
Mail Carrier McNugget* (McDonald’s): 1988
Hamburger Changeable (McDonald’s): 1989
Grimace (McDonald’s): 1990
Dino Happy Meal Box Changeable* (McDonald’s): 1991
McDonald’s Hot Wheels Thunderbird* (Mattel): 1993
Hamburglar (McDonald’s): 1995
Power Rangers (Hasbro): 1995
Space Jam Bugs Bunny (Warner Brothers): 1996
Patti the Platypus (Ty Beanie Baby): 1997
Tamagotchi (Bandai): 1998
My Little Pony (Hasbro): 1998
Furby (Hasbro): 1999
Hello Kitty (Sanrio): 2013
*Excluding Quebec
“Happy Meal toys are as synonymous to childhood as the iconic red boxes are to the McDonald’s brand,” said Antoinette Benoit, SVP, Chief Marketing Officer, McDonald’s Canada. “Now, parents can share fond memories with their kids while creating new ones as they unbox their Surprise Happy Meal to discover an old favourite.”
In addition to creating fun moments, the Happy Meal is well-loved for providing delicious favorites like Chicken McNuggets and hamburgers. Over the years, new, balanced choices have been added to the Happy Meal so parents can feel good about the options they’re feeding their families. Globally, McDonald’s has served more than 6.4 billion fruit, vegetable, low-fat dairy and water options in Happy Meals since 2013, and its commitment has evolved to the global Happy Meal goals announced in 2018.
In Canada, the Happy Meal also holds a special place in the hearts of Canadian families, with a portion of the proceeds from every Happy Meal sold going to Ronald McDonald House Charities Canada. The Happy Meal program has raised more than $70 million for the charity since 2004. These funds help keep more than 25,000 families close together each year at Ronald McDonald Houses and Ronald McDonald Family Rooms across Canada, while their child is being treated at a nearby children’s hospital.